A Digital Transformation Strategy to avoid getting disrupted
IN AN AGE OF INCREASING SPEED OF DIGITAL CHANGE
A properly executed Digital Transformation Strategy safeguards against the inevitable impacts of digital disruption. Change happens at a speed never seen before. Yet, not many companies are really prepared for this fundamental shift into the digital age. They are getting sucked into the digital disruption vortex.
You may feel safe right now. But, your business could be in perilous waters. Be aware the digital vortex may swallow you before soon. Just like it happened to Kodak, Nokia, General Electric and numerous other giants.
Prepare your company. Transform.
DIGITAL TRANSFORMATION UNLEASHED
In today’s fast-paced environment defining your tailored Digital Transformation Strategy and enacting its Implementation has become imperative. This holds true for almost every business segment. After all, companies are being taken down by digital competitors and disruptors everywhere. They are made irrelevant at a rate never seen before in history.
However, the new digital age is not a threat. You can benefit from this trend. When developing your own Digital Transformation Strategy for your company, identify what vital edge “digital” can give to your business.
You may need to transform in your market and industry sooner than you think.
DO YOU HAVE WHAT IT TAKES?
Your Management is the driver and shaper of a digital transformation. After all, their strong commitment will be required to bring initiatives to fruition.
A culture of finding and trying new ideas, tools and approaches has to become the DNA of your digitally transformed business. Across the board.
Your digital transformation strategy puts your customers and employees first. It asks the why they want your products and company, and implements the what.
For your digital transformation strategy to work you will need to develop a digital mindset.Think digital first in what you do.
Digital process and operational efficiency has to go hand-on-hand with a focus on the "digital" customer. Otherwise, your entire initiative will stall.
You will need to become increasingly networked. Partnering and access to specialist resources is more important than ever.
You will go nowhere without a clear view as to where you are and want to be in your digital transformation journey. Convert your data into information and automate
Technology and developers are the essential life blood of digital transformations. "Digital" will notch up that level of dependency.
STRATEGY DEFINITION
IMPLEMENTATION
10 easy steps to follow
- How we make a digital transformation strategy work for you? We first help educate you and ensure you get on the right track.
- You learn practical steps that you can apply immediately. We don’t want you wading through lengthy theory classes.
- Your Digital Transformation Strategy will always be closely linked to the realities of your company and organisation.
- The emphasis is on self-sufficiency in your digital transformation initiatives. We help you pivot towards a truly “digital mindset”.
- With our proven blueprints we have you covered even when things are getting a bit more complicated.
STEP #1ESTABLISH YOUR DIGITAL POSTION
Draft Your Digital Vision Data Mining and Analytics Data Interpretation Digital Maturity Assessment Marketing Maturity Assessment Digital Vision Alignment
STEP #2UNDERSTAND YOUR DIGITAL CUSTOMERS
Trend Spotting & Analysis Personae Evaluation Value Proposition Development Digital Customer Journey Mapping Ecosystem Embedding
STEP #3PLAN DIGITAL PRODUCTS & MARKETS
Markets & Products Identification Disrupting & unfair Business Models Rapid Business Plan Drafting Supply Partnerships & Platforms Channels & Digital Marketing
STEP #4EXPERIMENT WITH DIGITAL EASE
Innovation Infusion Prototyping & Fast Fails CX/UX Designs Coopetition & Codesign Minimal Viable Product Commercialisation Preparation
STEP #5DEVISE YOUR DIGITAL STRATEGY
Strategy Pillars Programme Plan & Roadmap Funding & Governance Digital Org Structure Strategy Communication
STEP #6ALIGN YOUR DIGITAL WORKFORCE
Digital Skill Gap Mitigation Digital Workforce Mindset HR & Organisation Restructuring Digital Re-Skilling Digital Responsibility Shift
STEP #7OPERATE WITH DIGITAL EXCELLENCE
Digital Process Streamlining Pervasive data-driven Decision Support Continuous Process Improvement Digital Automation Digital Customer Integration
STEP #8EXPLOIT DIGITAL PLATFORMS
Fast-fail Technology Validation Best-of-Breed Platform Utilisation Implementing Digital Platforms Exploitation of Digital Innovations Agile/DevOps Accelerated Deployment
STEP #9DEVELOP YOUR ECOSYSTEMS
Digital Ecosystem Cooperations Ecosystem Implementation Digital Technology Sharing Integrating for Digital CX Developer Ecosystems Gold Mining
STEP #10EXECUTE FOR IMPLEMENTATION
Effective Governance & Finance Digital Change Acceleration Product Release Turbo Charging Digital Risk Mitigation Digital Metrics Monitoring Digital Benefits Realisation
Sample sectors where we have helped to transform
TELECOM - UTILITIES - TECH
For different reasons, many industries previously were thought to be immune against disruption. In fact, they have been hit hardest.
The tactics to fight back is often the call for help from the regulatory bodies.
However, such a digital transformation “strategy” is not a sustainable long-term move.
Go transform!
GOVERNMENT - PUBLIC SERVICES
Whilst you may have the view that the Government sector is exempt from digital transformation quite the opposite is true. Governments have to learn again to put their citizens first.
Therefore, in many occasions this means going digital and replacing antiquated processes.
They better serve their people.
OTHER INDUSTRIES
There is not a single industry that has been left untouched by Digital Transformation. We have worked in health, finance, automotive to name but a few. However, impacts are always very segment-specific.
What is common is that consequences of failure to react can be severe.
Prepare yourself for a rocky ride.
Who are our services for?
Through our Digital Transformation Strategy and Implementation programmes we offer a wide range of educational material. We complement these offers with coaching and consulting support. Our focus is on digital transformation for Small & Medium Businesses (SMB) up to several thousands of employees. No prior in-depth technology understanding required. You will learn this step-by-step.
MOVERS & SHAKERS
Operators, Coordinators, Executors, Consultants, Advisors, Enablers who are tasked to...
- Deliver DX Programmes
- Build Transformation Day-by-Day
- Ensure the Benefits Realization
- Help Exploit Digital Technologies
- Win over Employees and Partners
RAINMAKERS
Executive Leaders, CDTIOs, Directors, Programme Managers, Heads who need to...
- Define & Drive Transformation
- Establish a Digital Mindset
- Set Digital Strategies
- Become a DX Advocate
- Nuture an Innovation Culture
SMALL-MEDIUM BUSINESS
Market Leaders, Product & Service Specialists, Niche Champions, Future Disruptors who need to...
- Become more Agile
- Put People Centricity First
- Digitally Adapt their Portfolios
- Leapfrog Bigger Competitors
- Network Unexplored Ecosystems
Join our ever growing community of people passionate about digital transformation. Get access to resources that work for you.
Keep up to date with the latest nuggets of wisdom and developments around digital business transformation and marketing. Be the first to know when we launch new products.
Check your inbox now. Your Privacy is always protected.